American Rag carefully curates every piece to reflect dedication to heritage, style, elegance, and quality above all. They honor the spirit of California past, present and future. Every brand they carry has a distinct story and weaves into the eclectic patchwork of their global selection. They believe that time is a most important currency, so their team saves the customer's time by doing the product research and providing support at every step of the shopping process. Serving their customers needs is the basis of their business, and offering their customers something new and surprising is an essential part of the American Rag DNA.