Debuting for fall 2017, Beth provides refined, everyday wardrobe essentials for the modern woman.Designer Shana Beth Tabor spent over a decade as creative director and head designer of renowned NYC apparel and jewelry brand In God We Trust before launching her own line, which is entirely designed and produced in NYC. Beth emphasizes craft, construction, and quality, aiming to reduce environmental impact by using natural fabrics and locally-sourced remnant textiles whenever possible.
Pretend Store is a real shop by Fuzzco, a creative agency based in Charleston, SC. Born out of a series of experimental pop-ups in 2013 and 2014, Pretend Store offers limited-edition products for the home, office and human, much of which is made collaboratively with artists, designers, fashion brands, and other cool companies. With quirky cards, handsome pottery, unique perfumes, witty tees and more on offer, save Pretend Store to your favorites for totally effortless, entirely cool gift giving (for others or yourself).