Founded in the late 80’s under the name Sneaker King, our flagship store has evolved and changed just as much as the community that it serves. In February 2013, the latest iteration of the store came in the form of Alumni, a nod to its background as a New York original nestled in the heart of Crown Heights.

No matter where you live—an urban metropolis to the quiet country backwoods—you probably know more than one person who has a piece of clothing by Carhartt in their regular rotation. The legendary American workwear label has been in operation since 1889, making clothes that last forever and never go out of style. One hundred years after it was founded, Carhartt’s European division launched Carhartt WIP, taking inspiration from streetwear-clad youth around the world and bringing the brand straight to another generation. Along the way, they also won fans in other respected labels, earing co-signs and collaborations from names like Vans, APC, and Junya Watanabe, and further proving that it may be Carhartt’s world, and we’re all just wearing some well-worn barn jackets in it.