Inspired by timeless staples, practical comfort, and soothing tones, BEIGE believes in the importance of investing in a wardrobe that compliments your life and personal style. With a focus on quality and craftsmanship, we maintain a collection of hand-curated pieces from sustainable and ethically produced brands/designers. By women for women.

Mara Hoffman founded her label in 2000 after graduating from Parsons School of Design in New York City. Fifteen years later, the brand committed itself to implementing more sustainable and responsible practices. The company continues to focus on sustainable materials, processes, and production in order to improve and extend each garment’s life. President and Creative Director, Mara Hoffman, presents collections with a devotion to color, each inspired by and in celebration of women.