You can thank ad hoc for keeping Penticton, BC looking fine. Tucked away in the BC wine country, lakeside town, the boutique is stocked with contemporary clothes, shoes and accessories for women. Their style is all about craftsmanship, sustainability, versatility, and elegance. You’ll discover hard-to-find designers like Black Crane, Rachel Comey, Lauren Manoogian and Osei Duro, as well as Canadian talent like Eve Gravel, Mercurial, Valérie Dumaine, Ora C and Ursa Minor.

Mara Hoffman founded her label in 2000 after graduating from Parsons School of Design in New York City. Fifteen years later, the brand committed itself to implementing more sustainable and responsible practices. The company continues to focus on sustainable materials, processes, and production in order to improve and extend each garment’s life. President and Creative Director, Mara Hoffman, presents collections with a devotion to color, each inspired by and in celebration of women.