ound is an investigative project by designer Paula Delgado. From 2015 to 2017, she immersed herself in wool production, weaving, knitting, and botanical dyeing in rural Argentina and Scotland. Inspired by permaculture's holistic principles, Paula creates a contemporary aesthetic focused on simplicity and humble luxury. With a background in high-level fashion design for global fast fashion brands, she developed a deep awareness of the industry's waste and overproduction. Through ound, Paula offers a meditative, sustainable approach to design, rooted in material appreciation and evolution over time.