Who doesn’t love cashmere? But seriously, we didn’t know that it could be this good. In 2013, designer Paychi Karen Guh (pronounced “pay-chee goo”) combined her love for knitwear and cashmere with her passion for architecture and modern art to create her namesake label. She was born in Taiwan and moved to Vancouver when she was 19 to go to school. Throughout her career and studies she developed a love affair with cashmere which ultimately led to the launch of her knitwear line. Each piece is created to become an irreplaceable part of one’s wardrobe with flattering fits and refined details.