Thakoon Addition is the artsy, street-savvy offshoot of Thakoon Panichgul’s main collection. Native to Thailand, Panichgul moved to the American midwest at age 11, going on to earn a business degree from Boston University before working as a fashion writer at Harper’s Bazaar. It was at the magazine that he discovered his own interest in design. Working at the contemporary price point, the designer injects pattern and detail into pieces that are easy to wear and simple to style into any wardrobe.