Since they opened their doors in 2013, this Richmond, Virginia boutique has been the city’s exclusive source for slow-philosophy wardrobe essentials that make you feel good inside and out. As proud believers in mindful consumption and slow fashion, they offer clothing, accessories and apothecary from small producers who have a passion for design and sustainable practices. Chosen both for their aesthetic and sweatshop-free production, the lines they carry represent designers with a new energy in fashion and a deliberate departure from fast fashion and disposable clothes. Can we get a “hell yeah”? If you want to feel good about your style by wearing clothes that will look great tomorrow, next month and even next year, then this is the place for you.

Designer Ulla Johnson had somewhat of a bohemian upbringing. She was raised by two archaeologists and spent much of her childhood traveling. Her nomadic history helped to shape her design POV and in 2000, immediately after graduating from university, Ulla launched her first eponymous label. Since then the Ulla Johnson name has become synonymous with fine tailoring, detailed embroidery, natural fabrics and a careful focus on fit and form. Having launched its first shoe collection in the fall of 2013, the line now includes a full selection of products with an emphasis on artisanal craftsmanship and handmade processes.