Los Angeles Pop-Up Shop Alert!
We’ve been big fans and good friends with New York City’s In Support Of boutique and showroom for a long time. When Tanya Sheikh and Ivan Gilkes opened the doors to their retail concept in 2014, it was love at first sight. Their dedication to featuring independent designers was the initial sign of our lifelong friendship, but there’s more.
At the core of In Support Of’s mission is promoting charitable causes and creating a sense of community wherever, whenever. To be frank, we love everything they do. So, it was only natural for us to partner with them for this very special pop-up in Los Angeles, May 2 - 30.
In Support Of x Garmentory at Platform
In Support Of has taken their east coast concept and brought it west to Culver City, Los Angeles for a month long boutique pop-up in partnership with Kuarto, Inner-City Arts, and us here at Garmentory. Our co-founder, Adele Tetangco, curated the lifestyle section with some of her favorite under-the-radar brands bringing together an eclectic mix of cool-girl home goods. In Support Of has brought together some of their favorite designers such as Collina Strada, Samantha Pleet, Silvae, Cousin Sandals and more. Let's just say, this room is filled with endless talent and beautiful pieces. Scroll down for a mini virtual tour and the inside scoop from Tanya and Ivan themselves.
WHAT WAS YOUR INITIAL INSPIRATION/MOTIVE FOR THE POP-UP? Since we’ve opened in New York we’ve noticed that we’ve been building a customer base outside of New York. A lot of those people were tourists that would somehow find themselves in the Meatpacking District after visiting the Whitney and they’d always mention how exciting of a find In Support Of is. They'd say they were glad to find something so different from where they were from. We’ve been wanting to bring our brand to a different location and it really felt like the right time to do so.
WHY LA? WHAT MADE YOU WANT TO BRING IN SUPPORT OF TO THE WEST COAST? We’ve been traveling to LA for market a couple of seasons now and have fallen in love with it. There’s a really exciting energy in LA, but at the same time it’s so relaxed. An opportunity with Platform presented itself and we decided we had to take it, based on the community they’re trying to build there. It just felt like a very natural fit once we visited.
TELL US ABOUT THE SELECTION OF DESIGNERS YOU CHOSE. The way we chose brands to represent at our LA pop-up was actually very similar to the way we choose brands for our NYC location. The only difference is we tried to think a little more casually. In all honesty though, there wasn’t much of a difference in the end results. Our assortment in LA and NYC are quite similar.
In general when choosing brands we look for designers that have really great stories and care about their production and the impact they make. Every single item we choose to have represented at In Support Of has an interesting story behind it that we love to share with our customers.
Above photo of Tanya Sheikh + Adele Tetangco
Apothecary is totally having a moment right now and Na Nin is a huge part of it. Kate Jennings released her first batch of fragrances in 2014 as an extension of her love of nostalgia, memories, visions and feelings. Now with perfume oils, candles, skin salve, hair oil and more, her captivating scents will have you hooked.
Canadian atelier Concrete Cat works solely with the so-called banal stuff of sidewalks and parking garages elevating it from bland to handsome in colorful, eye-catching art objects, furniture, and sculpture. Their bookends, coasters, vases and more are guaranteed to liven up your home. Fact: we’re totally obsessed with Concrete Cat.
Inspired by Scandinavia’s fondness for functional simplicity and natural materials, LISSU brings relaxed luxury and natural simplicity to your home. All their products are made with care from fine yet hearty flax thoughtfully sourced. With LISSU’s assortment of beautiful colors, drying the dishes will never be boring again.
Say hello to Long Beach’s one-stop shop for everything home. Kuarto was founded by two brothers originally from Guadalajara, Mexico, their shop is stocked with a thoughtful selection pottery, houseware, kitchenware, apothecary, and accessories for plants along with one off furniture. In Support Of knew they were destined to be a part of this pop-up so they curated the fixtures of the shop. They drew color inspiration from sculptor and performance artists Erwin Wurm’s 2006 The Artist Who Swallowed the World and 2007’s Mental Pink sculpture. The outcome? Beautiful one-of-a-kind fixtures in powerful pink. www.kuarto.co
This Los Angeles organization is widely regarded as one of the nation’s most effective arts education providers, an oasis of learning, achievement and creativity in the heart of Skid Row, and vital partner in the work of creating a safer, healthier Los Angeles. In Support Of knows that the country’s youth are vital to the future of our creative communities so they partnered with Inner-City Arts and are donating a part of their profits from sales to them as well as accepting donations for the organization. Bonus: the pop-up will be showcasing artwork from some of Inner City-Arts middle and high school student’s graphic design classes. www.inner-cityarts.org
TELL US ABOUT INNER-CITY ARTS AND HOW YOU CONNECTED WITH THEM. Because we feel it's important to support the community we are in, we thought it would be really great to partner with a local organization. We found Inner City Arts pretty quickly, as it's DTLA based and that's where we usually stay when visiting LA.
This partnership just made sense since we believe that our youth are vital to the future of our creative communities. All in all we felt that this partnership really rounded out the spirit of In Support Of and in a way completed the vision of replicating our mission and our boutique in Los Angeles.
Date: May 2-30
Address: 8850 Washington Blvd., Culver City
Platform brings fashion, art and culinary talent to one of the most dynamic neighborhoods in Los Angeles. And, this is no ordinary shopping experience. Here you’ll find unique brands, unusual retail concepts and restaurants brand new to the area. Plus, all without the hassle of that L.A. traffic. It doesn’t get much better than that.